{"ModuleCode":"BMA5414","ModuleTitle":"Managing the China Venture","Department":"Dean's Office (Biz)","ModuleDescription":"This module aims to expose students to the emerging role China plays in the global political/ economic scene and the market opportunities China offers to business investors worldwide. Latest plans on China’s economic restructuring and regional integration to boost domestic consumption will be reviewed. The module also discusses critical challenges executives face in managing a China venture. These include decisions and actions on modes of entry; access to target market segments; sourcing of suppliers and choice of venture partners; creation of distribution network; control of product/service quality; management of government relations; containment of costs; and talent acquisition and retention.","ModuleCredit":"4","Workload":"3-0-0-4-3","IVLE":[{"Announcements":null,"Forums":[],"Workbins":[],"Webcasts":[],"Gradebooks":[],"Polls":[],"Multimedia":[],"LessonPlan":[],"ID":"6333c93f-2c57-4217-adbc-50ef7b60dccf","CourseLevel":"1","CourseCode":"BMA5414","CourseName":"MANAGING THE CHINA VENTURE","CourseDepartment":"","CourseSemester":"Semester 4","CourseAcadYear":"2014/2015","CourseOpenDate":"/Date(1432828800000+0800)/","CourseOpenDate_js":"2015-05-29T00:00:00","CourseCloseDate":"/Date(1438444740000+0800)/","CourseCloseDate_js":"2015-08-01T23:59:00","CourseMC":"0","isActive":"Y","Permission":"S","Creator":{"UserID":null,"Name":"Latifah Bte Wagiman","Email":null,"Title":null,"UserGuid":"55730dae-ee88-4a81-ac02-ec786db9b356","AccountType":null},"hasGradebookItems":false,"hasTimetableItems":true,"hasGroupsItems":false,"hasClassGroupsForSignUp":false,"hasGuestRosterItems":true,"hasClassRosterItems":true,"hasWeblinkItems":false,"hasLecturerItems":true,"hasDescriptionItems":true,"hasReadingItems":false,"hasAnnouncementItems":false,"hasProjectGroupItems":false,"hasProjectGroupsForSignUp":false,"hasConsultationItems":false,"hasConsultationSlotsForSignUp":false,"hasLessonPlanItems":false,"Badge":0,"BadgeAnnouncement":0,"WebLinks":[],"Lecturers":[{"ID":"60a3cc43-7976-4520-b0ad-1e6d3ef5bbb7","User":{"UserID":null,"Name":"Audrey Tsui Heung Heung","Email":null,"Title":null,"UserGuid":"694c1e9d-dc43-43dc-8c32-b10173f93ea8","AccountType":null},"Role":"Instructor                                                                                          ","Order":1,"ConsultHrs":null}],"Descriptions":[{"ID":"1e5f053b-8835-4692-be49-41f07234cfff","Title":"Learning Outcomes","Description":"This module aims to expose students to the new role China plays in the global political/ economic scene and the market opportunities China offers to business investors worldwide. China went through multiple stages in its nation building. China&rsquo;s enduring economic prosperity since 1978, its growing influence on global issues, and its endorsement of a socialist market economy, have in combination offered an alternative model of development that differ from the long-held belief in free market system of the western world. In recent years, China reiterates its aspiration of a peaceful rise and has participated actively in various global organizations. Since 2008, the rising sovereign debts and huge unemployment rates of the developed world have placed higher pressure on China to spend and to take on higher responsibilities as an emerging world power.<br>\r\n&nbsp;<br>\r\nIn view of the changing global economic order, there are two main areas of focus in the content coverage of this course. Firstly, the module will address some recent changes in China&rsquo;s political/economic domains. As illustrated by the country&rsquo;s 12<sup>th</sup> Five Year Plan and some government initiatives introduced since the 18<sup>th</sup> CCP Party Congress, China is developing new strategic plans for a more balanced growth with long-term sustainability. China is introducing major economic restructuring that targets at higher value-adding manufacturing, grooming of Chinese multinationals and incentives for bigger domestic consumption. Greater emphasis will be directed to develop China&rsquo;s inland and rural provinces as new frontiers of high growth potential. The move also represents a strategic push of the government to narrow the gap between the rich coastal residents and the poor inland inhabitants. The newly elected central government has openly announced its increased attention on people&rsquo;s livelihood and its serious fight against corruption.<br>\r\n&nbsp;<br>\r\nThe module will then focus on some major management challenges facing business executives in China. As operation costs increase and competition intensifies, many Chinese enterprises are venturing inland and/or overseas to explore new markets, to tap on scarce resources, and to acquire technology or know-how fruitful for their operation upgrading. Foreign investors, too, have to explore beyond the traditional urban markets in China. Discussions will address their glocalization efforts that include their choice of suppliers and venture partners; creation of distinctive products and appealing brands; development of distribution network; &nbsp;monitoring of business risks; and management of human capital.<br>\r\n","Order":1},{"ID":"55d89024-abe2-41e2-b034-605ec7f03111","Title":"Preclusions","Description":"NIL","Order":9},{"ID":"8d0916ad-8662-4596-a1d1-847e6938ec26","Title":"Workload","Description":"3-0-0-4-3<small><br><br>Workload Components : A-B-C-D-E \r\n<br>A: no. of lecture hours per week \r\n<br>B: no. of tutorial hours per week \r\n<br>C: no. of lab hours per week \r\n<br>D: no. of hours for projects, assignments, fieldwork etc per week \r\n<br>E: no. of hours for preparatory work by a student per week</small>","Order":10}],"ReadingFormatted":[],"ReadingUnformatted":[]}],"Timetable":[{"ClassNo":"P1","LessonType":"Lecture","WeekText":"Every Week","DayText":"Tuesday","StartTime":"1800","EndTime":"2130","Venue":"BIZ1-0305"},{"ClassNo":"P1","LessonType":"Lecture","WeekText":"Every Week","DayText":"Thursday","StartTime":"1800","EndTime":"2130","Venue":"BIZ1-0305"}],"LecturePeriods":["Tuesday Evening","Thursday Evening"]}